Below are some Girls and Infant apparel and accessories showing end to end design, product development and finished retail products created for high volume retailers, BOOT BARN and MAGENTA INC for TJX Group.
Sales reach 250+ retail outlets and e-commerce sites.
Technology used: Adobe Illustrator, Photoshop, Microsoft Excel, WFX (Cloud PLM system for Tech Pack creation & product life cycle management)
CLIENT: BOOTBARN
BRAND: SHYANNE GIRLS
Color story geared towards the boho-western aesthetic of the Shyanne Girl
Styling direction provided as guide for the marketing team
Cohesive Graphics, prints and patterns developed for the collection
Tech Pack excerpts showing CADs, detailed construction call outs. Also shown are some finished products.
Tech Pack excerpts showing BOM, Print development, initial specs & Technical callouts
Best selling items which were re-ordered for several seasons by buying team.
CLIENT: MAGENTA INC.
BRAND: RAE DUNN BABY
Mood Board showing a more elevated design and color direction
Infant Bib and spoon set showing design, development & finished TOP images
Infant Bowl and spoon set showing design, development & finished TOP images
Sell sheet excerpt of infant apparel set configurations
Sell sheet excerpt of infant apparel set configurations
Sell sheet excerpt of infant apparel set configurations
